Marketing and Communications

The College of Arts and Sciences Marketing and Communications team raises the College’s profile, creates brand awareness, highlights our faculty, boasts research strengths, spotlights student excellence and assists to engage alumni. 

We ensure consistent, cohesive work that best exemplifies the College and serves to advance the UB reputation and brand. We are the source on identity and brand management, design and print, digital communications, marketing, writing, College-oriented projects and more.

On this Page:

What We Do

  • Content
    2/17/25
    Our team can work with you to produce creative, concise copy that tells the College's story while adhering to UB editorial and brand standards.
  • Design
    2/17/25
    Create an impact with visuals that convey the brand and message. We can create materials that promote your programs and activities.
  • Social Media
    2/17/25
    While social media is ubiquitous, it also requires strategy. We can assist you in establishing a social presence, developing a plan and staying connected to your audiences.
  • Websites
    2/17/25
    Our goal is to create high-quality websites that meet the diverse needs of the College community and empower individual users to take an active role in website maintenance.

How We Do It

How we prioritize our work:

  • Dean’s Office 
  • Departments, programs, centers and institutes
  • Enrollment (Undergraduate and Graduate)
  • University Communications
  • Center for the Arts 
  • Advancement and Alumni Engagement

If you would like to collaborate, submit a markeitng and communication request:

Submit a request  Submit a marketing and communication request

Who We Are

  • Gina Cali-Misterkiewicz.
    Gina Cali-Misterkiewicz

    ginacali@buffalo.edu

    Assistant Dean for Marketing and Communications
    College of Arts and Sciences

    What I do: Communications and marketing team lead; Support all of the Dean’s communication needs; Content/writer; External media inquiries

    Email Gina Cali-Misterkiewicz

    ginacali@buffalo.edu

  • Jackie Hausler.
    Jackie Hausler

    hauslerj@buffalo.edu

    Associate Director of Communications
    College of Arts and Sciences

    What I do: University Communications liaison; “Need to Know” e-newsletter; Content/writer; Manage content pitches; Faculty expert pitches

    Email Jackie Hausler

    hauslerj@buffalo.edu

  • Kristy Strough.
    Kristy Strough

    klstroug@buffalo.edu

    Associate Director of Creative and Visual Identity
    College of Arts and Sciences

    What I do: Brand ambassador; Design; Creative; Project management

    Email Kristy Strough

    klstroug@buffalo.edu

Communications Shared Services Team

Information and Resources

Submit a Request

Our team is here to support your needs and provide expert guidance on various design and communication projects. We are dedicated to helping you create effective and brand-compliant materials that communicate UB's values. For assistance, please reach out to our team by submitting a marketing and communication request. 

Marketing and Communication Request:

Submit a request  Submit a marketing and communication request